CEIBS Webinar Series - CEIBS & GDI: Consumer Behaviour in a Crisis
We cordially invite you to participate in our webinar on “Consumer Behaviour in a Crisis” on April 22, 2020.
About the webinar
The COVID-19 outbreak has a major social and economic impact on the world. But, how has this unprecedented crisis changed the way consumers are spending? In this webinar, we will discuss the sudden and unavoidable shift in consumer behaviour and how innovation and new services may respond. With a focus on food, fashion and wellbeing industries, what are the post-crisis scenarios we might face?
Dr. Chiang Jeongwen, Professor Emeritus, CEIBS
Dr. Chiang received his Ph.D. in Economics at the University of Minnesota, with a major in the methods of micro-econometrics. His research interests cover the quantitative analysis concerning competitive analysis, consumer choice theory and measurement of consumer satisfaction as well as competitive pricing, new product design and market forecasting, and formulation and implementation of localisation marketing strategies.
Dr. David Bosshart, CEO, GDI Gottlieb Duttweiler Institute
Dr. David Bosshart is the CEO of GDI Gottlieb Duttweiler Institute, an independent European think tank specialising in trend research, retail, economic and social issues. It also offers strategic workshops, lectures, and conferences. He holds a PhD from University of Zurich and is the author of numerous publications and a speaker at international events in Europe, America and Asia. His expertise is focused on consumption and consumerism, retail and supply chain, artificial and human intelligence, data wealth and data scarcity, globalisation contradictions and political philosophy, management and social change.
Date: April 22, 2020
Time: 12:00-13:00 (GMT) / 13:00-14:00 (CEST) / 19:00-20:00 (Beijing time)
Contact: Please contact Hannah Saxby at firstname.lastname@example.org with any inquiries.